by Cory Lamay Arthur Hainline | May 22, 2017 | Content, Native Advertising |
Arthur Hainline, Director of Analytics, Bidtellect Cory Lamay, VP of Supply Operations and Programmatic Integration, Bidtellect The current threat of Fake News looming over the digital content ecosystem has caused many brands and marketers to become increasingly aware...
by Craig Aron | Mar 22, 2017 | Content |
Craig Aron, SVP of Strategic Business Development, Bidtellect Like many things in digital media, the current process for content creation, distribution and measurement is extremely disparate. The myriad stakeholders and companies in the content journey has proven to...
by Nicole Kapner | Mar 20, 2017 | Content |
For the next edition of Bidtellect’s Content Marketing Series, we spoke with Luke Kintigh, Head of Publishing at Intel iQ. Throughout his five-year tenure, Luke has played an integral role in developing and executing the brand’s comprehensive content marketing...
by Nicole Kapner | Jan 25, 2017 | Content, Native Advertising |
Bidtellect is excited to launch a new content series on our blog featuring industry thought leaders from brands, agencies and technology companies. They will explore the role of Native Advertising and Content Marketing in their marketing plans, and the latest trends...
by John Ferber | Feb 5, 2016 | Content |
The past few years have seen the promise of native advertising converted into reality as more and more brand marketers invest in this methodology that is meant to create more effective consumer engagement. With recent reports that consumer usage of ad blocking...
